TITLE
Designing Businesses. How to develop and lead a high technology
company.
AUTHOR(S) SURNAME, FORENAME
Young, George
Places & Countries of PUBLISHERS YEAR
Publication
London, UK Institution of Electrical 1997
Engineers
PAGES ISBN BINDING PRICE
ix+213 0-85296-891-4 Hbk £40
A book for engineers who seek or find themselves in an
entrepreneurial role. Not particularly electrically oriented.
We would have expected to find more on marketing (the author
appears to think it means selling) and something on management
accounting, which is quite different from the profit and loss
accounts and balance sheets discussed. These deficiencies may
be due to the author's occupation which is concerned with buying
and selling businesses rather than running them.
9.4.97 4605
Converted using Wp2Html from Andrew Scriven. Copyright Cliff Dilloway on the last date above. The Authors Moral Rights are asserted