TITLE International Technical Communication How to Export Information about High Technology ______________________________________________________________________ AUTHOR(S) SURNAME, FORENAME Hoft, Nancy L. ______________________________________________________________________ Places & Countries of PUBLISHERS YEAR Publication New York, NY, USA John Wiley and Sons, Inc 1995 ______________________________________________________________________ PAGES ISBN BINDING PRICE xxvii + 372 0 471 03743 5 Pk #22.50 ______________________________________________________________________ We are quite surprised at the number of aspects of an information systems product that may need to be varied to suit overseas markets. This book is a must for anyone contemplating exporting and invaluable for those that do so. Apart from the policy matters that have to be decided the book draws attention to the many details beyond mere language translation that have to be dealt with. 13.07.95 4222
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